DETUSCH&LUBA has been advertising for a better world since 2002. Our mission is to provide a better understanding of how people behave and provide innovative and compelling ways of reaching them. We produce public awareness campaigns to inform or educate the public about an issue. These campaigns are intended to modify public attitudes by raising awareness about specific issues such as racism, smoking or discrimination. This is our blog to keep you updated with our latest work. Visit our website at www.detuschluba.dk.Tumblr (3.0; @detuschluba)http://blog.socialadvertising.dk/<a href="http://youtu.be/mYVsgN06inQ?hd=1 ">You can't flee...</a>http://blog.socialadvertising.dk/post/21334440812http://blog.socialadvertising.dk/post/21334440812Wed, 18 Apr 2012 15:05:26 -0400<span id="video_player_20644765058">[<a href="http://www.adobe.com/shockwave/download/download.cgi?P1_Prod_Version=ShockwaveFlash" target="_blank">Flash 10</a> is required to watch video.]</span><script type="text/javascript">renderVideo("video_player_20644765058",'http://blog.socialadvertising.dk/video_file/20644765058/tumblr_m23v1hPYyH1qey4km',400,300,'poster=http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_m23v1hPYyH1qey4km_frame1.jpg,http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_m23v1hPYyH1qey4km_frame2.jpg,http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_m23v1hPYyH1qey4km_frame3.jpg,http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_m23v1hPYyH1qey4km_frame4.jpg,http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_m23v1hPYyH1qey4km_frame5.jpg')</script><br/><br/><p><span>Campaign: You can’t flee from what’s inside your head</span><br/><span>Advertisor: Region Sjælland</span><br/><span>Agency: DETUSCH&LUBA</span></p>http://blog.socialadvertising.dk/post/20644765058http://blog.socialadvertising.dk/post/20644765058Sat, 07 Apr 2012 06:44:00 -0400<img src="http://24.media.tumblr.com/tumblr_m04i2fXOxU1qey4kmo1_500.jpg"/><br/><br/><p>Campaign: Fighting Censorship Since 1921 <br/>Advertisor: PEN International <br/>Agency: DETUSCH&LUBA<br/>Thanks to Adwoa Bagalini, <a href="http://genevatypewriters.blogspot.com/" title="Retro Tech Geneva" target="_blank">Retro Tech Geneva.</a></p> <p>This year PEN International celebrates 90 years of promoting literature and campaigning for freedom of expression. We’ve had the honor creating this campaign celebrating PEN International and their fight against censorship through the years. We will be making nine posters showing how certain writing tools might look if it wasn’t for the work of PEN International. Each poster will mark a decade in which PEN has been defending freedom of expression. This specific poster commemorates PEN’s fight against censorship during the 1920s.</p>http://blog.socialadvertising.dk/post/18454633536http://blog.socialadvertising.dk/post/18454633536Tue, 28 Feb 2012 16:51:00 -0500<img src="http://24.media.tumblr.com/tumblr_lzvhafnlXt1qey4kmo1_r1_500.jpg"/><br/><br/>http://blog.socialadvertising.dk/post/18159470664http://blog.socialadvertising.dk/post/18159470664Thu, 23 Feb 2012 19:56:00 -0500<img src="http://25.media.tumblr.com/tumblr_lr67nl1sbv1qey4kmo1_r1_500.jpg"/><br/><br/><p>Campaign: Fighting Censorship Since 1921 <br/>Advertisor: PEN International <br/>Agency: DETUSCH&LUBA<br/><br/></p> <p>This year PEN International celebrates 90 years of promoting literature and campaigning for freedom of expression. We’ve had the honor creating this campaign celebrating PEN International and their fight against censorship through the years. We will be making nine posters showing how certain writing tools might look if it wasn’t for organizations such as PEN International. Each poster will mark a decade in which PEN has been defending freedom of expression. This one celebrates PEN’s work during the 60s.</p>http://blog.socialadvertising.dk/post/9929450479http://blog.socialadvertising.dk/post/9929450479Thu, 23 Feb 2012 19:11:11 -0500<img src="http://25.media.tumblr.com/tumblr_lsnxkefIGC1qey4kmo1_r1_500.jpg"/><br/><br/><p><span>Campaign: Fighting Censorship Since 1921 <br/>Advertisor: PEN International <br/>Agency: DETUSCH&LUBA<br/>Thanks to Adwoa Bagalini, </span><a href="http://genevatypewriters.blogspot.com/" title="Retro Tech Geneva" target="_blank">Retro Tech Geneva.</a></p> <p><span>This year <span>PEN International celebrates 90 years of promoting literature and campaigning for freedom of expression</span>. We’ve had the honor creating this campaign celebrating PEN International and their fight against censorship through the years. We will be making nine posters showing how certain writing tools might look if it wasn’t for organizations such as PEN International. E</span><span>ach poster will mark a decade in which PEN has been defending freedom of expression. This one celebrates PEN’s work during the 70s.</span></p>http://blog.socialadvertising.dk/post/11112083774http://blog.socialadvertising.dk/post/11112083774Thu, 23 Feb 2012 00:00:00 -0500<img src="http://24.media.tumblr.com/tumblr_lwl2b8HZCm1qey4kmo1_r2_500.jpg"/><br/><br/>http://blog.socialadvertising.dk/post/14594613073http://blog.socialadvertising.dk/post/14594613073Wed, 21 Dec 2011 21:16:00 -0500<img src="http://24.media.tumblr.com/tumblr_lwl2byv1ux1qey4kmo1_r3_500.jpg"/><br/><br/>http://blog.socialadvertising.dk/post/14594635692http://blog.socialadvertising.dk/post/14594635692Wed, 21 Dec 2011 21:16:00 -0500<span id="video_player_11573879184">[<a href="http://www.adobe.com/shockwave/download/download.cgi?P1_Prod_Version=ShockwaveFlash" target="_blank">Flash 10</a> is required to watch video.]</span><script type="text/javascript">renderVideo("video_player_11573879184",'http://blog.socialadvertising.dk/video_file/11573879184/tumblr_lt7xlnayG11qey4km',400,328,'poster=http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_lt7xlnayG11qey4km_frame1.jpg,http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_lt7xlnayG11qey4km_frame2.jpg,http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_lt7xlnayG11qey4km_frame3.jpg,http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_lt7xlnayG11qey4km_frame4.jpg,http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_lt7xlnayG11qey4km_frame5.jpg')</script><br/><br/>http://blog.socialadvertising.dk/post/11573879184http://blog.socialadvertising.dk/post/11573879184Thu, 27 Oct 2011 10:56:00 -0400<img src="http://24.media.tumblr.com/tumblr_lsyt2eJhHf1qey4kmo1_r3_500.jpg"/><br/><br/>http://blog.socialadvertising.dk/post/11360237349http://blog.socialadvertising.dk/post/11360237349Wed, 12 Oct 2011 14:08:00 -0400<img src="http://25.media.tumblr.com/tumblr_lsuixeDXh01qey4kmo1_500.jpg"/><br/><br/><p><span>Campaign: Ban Bullying on Facebook (November 2011)<br/>Advertiser: BAN BULLYING (<a href="http://www.ban-bullying.com" target="_blank">www.ban-bullying.com</a>)<br/>Agency: DETUSCH&LUBA<br/></span></p>http://blog.socialadvertising.dk/post/11269037237http://blog.socialadvertising.dk/post/11269037237Mon, 10 Oct 2011 06:39:00 -0400<img src="http://25.media.tumblr.com/tumblr_lt0304oRrL1qey4kmo1_500.jpg"/><br/><br/>http://blog.socialadvertising.dk/post/11391472605http://blog.socialadvertising.dk/post/11391472605Mon, 10 Oct 2011 06:39:00 -0400<img src="http://24.media.tumblr.com/tumblr_lsa3vyZW0S1qey4kmo1_r1_500.jpg"/><br/><br/><p><span> </span></p> <p>Campaign: Stripes are not always honorary.<br/>Advertiser: Save the Children<br/>Agency: DETUSCH&LUBA</p> <p>Marks and stripes are awesome on soldiers. Not on children.</p>http://blog.socialadvertising.dk/post/10802193921http://blog.socialadvertising.dk/post/10802193921Wed, 05 Oct 2011 17:18:00 -0400<img src="http://25.media.tumblr.com/tumblr_lsk9mqbYNx1qey4kmo1_r3_500.jpg"/><br/><br/><p>Campaign: Don’t be stuck in the 90s. Prevent Child Abuse.<br/>Advertiser: DETUSCH&LUBA - Better World Advertising<br/>Agency: DETUSCH&LUBA</p> <p>In Denmark, parent’s right to chastise their children was abandoned in 1997. Many parents are unaware of this fact and still believe they have a right to physically punish their children if they misbehave.</p>http://blog.socialadvertising.dk/post/11033994452http://blog.socialadvertising.dk/post/11033994452Tue, 04 Oct 2011 21:42:00 -0400<img src="http://24.media.tumblr.com/tumblr_lsk9pkCgwS1qey4kmo1_r3_500.jpg"/><br/><br/><p><span> </span></p> <p>Campaign: Don’t be stuck in the 90s. Prevent Child Abuse.<br/>Advertiser: DETUSCH&LUBA - Better World Advertising<br/>Agency: DETUSCH&LUBA</p> <p>In Denmark, parent’s right to chastise their children was abandoned in 1997. Many parents are unaware of this fact and still believe they have a right to physically punish their children if they misbehave.</p>http://blog.socialadvertising.dk/post/11034069760http://blog.socialadvertising.dk/post/11034069760Tue, 04 Oct 2011 17:44:00 -0400<img src="http://25.media.tumblr.com/tumblr_lsk9ju8gjp1qey4kmo1_r2_500.jpg"/><br/><br/><p>Campaign: Don’t be stuck in the 90s. Prevent Child Abuse.<br/>Advertiser: DETUSCH&LUBA - Better World Advertising<br/>Agency: DETUSCH&LUBA</p> <p>In Denmark, parent’s right to chastise their children was abandoned in 1997. Many parents are unaware of this fact and still believe they have a right to physically punish their children if they misbehave.</p>http://blog.socialadvertising.dk/post/11033928168http://blog.socialadvertising.dk/post/11033928168Tue, 04 Oct 2011 17:40:00 -0400<img src="http://25.media.tumblr.com/tumblr_lsihtpDEDH1qey4kmo1_500.jpg"/><br/><br/><p><span>Campaign: Stripes are not always honorary.<br/>Advertiser: PENDING<br/>Agency: DETUSCH&LUBA</span></p>http://blog.socialadvertising.dk/post/10995604685http://blog.socialadvertising.dk/post/10995604685Mon, 03 Oct 2011 18:44:00 -0400<img src="http://25.media.tumblr.com/tumblr_ls8wgcjXRK1qey4kmo1_500.jpg"/><br/><br/><p><span> </span></p> <p>Campaign: Some are in fact born as both.<br/>Advertiser: The Danish Institute for Human Rights<br/>Agency: DETUSCH&LUBA</p> <p>Text:</p> <p><em>SOME ARE IN FACT BORN AS BOTH. Acknowledge transgenders.</em></p>http://blog.socialadvertising.dk/post/10772455899http://blog.socialadvertising.dk/post/10772455899Wed, 28 Sep 2011 14:24:00 -0400<img src="http://24.media.tumblr.com/tumblr_ls4te9xGFj1qey4kmo1_r1_500.jpg"/><br/><br/><p>Campaign: Some are in fact born as both.<br/>Advertiser: The Danish Institute for Human Rights<br/>Agency: DETUSCH&LUBA</p> <p>Text:</p> <p><em>SOME ARE IN FACT BORN AS BOTH. Acknowledge transgenders.</em></p>http://blog.socialadvertising.dk/post/10686012247http://blog.socialadvertising.dk/post/10686012247Mon, 26 Sep 2011 09:27:00 -0400<img src="http://25.media.tumblr.com/tumblr_ls4lgq9hNV1qey4kmo1_r1_500.jpg"/><br/><br/><p>Campaign: Some are in fact born as both.<br/>Advertiser: The Danish Institute for Human Rights<br/>Agency: DETUSCH&LUBA</p> <p>Text:</p> <p><em>SOME ARE IN FACT BORN AS BOTH. Acknowledge transgenders.</em></p>http://blog.socialadvertising.dk/post/10683398358http://blog.socialadvertising.dk/post/10683398358Mon, 26 Sep 2011 06:36:00 -0400